The CW Television Network launched in 2006 as Americas fifth broadcast network, with programming targeting younger viewers, a demographic highly sought after by advertisers. A joint venture between Warner Bros. Entertainment and CBS Corporation, The CW broadcasts a six-night, 12-hour primetime lineup, Sunday through Friday.
Posting Job Description
What part will you play?
The CW Network, LLC seeks a Digital Designer for the Digital Media department. Position will create, prepare and publish digital content for The CW Network and CW Seed. This includes design work for apps, websites, social media, digital affiliates, distribution partners and promotional partners. Develop innovative digital marketing experiences and drive engagement to grow audiences across all social and digital platforms.
Create and publish art assets for sites/apps and other digital needs.
Coordinate with team and other departments to receive and deliver design assets and meet other marketing and UX/UI needs.
Work collaboratively with internal and external teams to execute creative concepts and marketing strategies for available CW and CW Seed series.
Maintain and publish editorial content as needed on site(s) and apps, ensuring the most accurate and timely information and art is being used.
Create social content, including concept creation and copywriting.
Manage content calendar and social channels for assigned shows on Facebook, Twitter, Instagram, Tumblr, Pinterest, and Snapchat.
Identify new digital marketing trends and apply to current day-to-day execution.
Track performance for social engagement; analyze and generate reports for internal distribution to ensure business objectives are being met.
What do we require from you?
BA/BS degree in related field required.
Minimum 1-2 years experience performing in same or similar capacity as the job duties listed above.
Previous entertainment industry experience preferred.
Prior experience in social media and digital marketing.
Motion graphics, video experience preferred.
Must be able to provide samples of their work.
Knowledge of advertising and promotional terminology and procedures, including, but not limited to, artwork (image formats, graphics, logos, etc.), new technology (online strategies, web sites, digital asset management, etc.) and written (synopses, log lines, running orders, fact sheets, etc.) material.
Proficiency with Adobe Photoshop, Illustrator, typography.
Computer literate, Microsoft Windows, Mac OSX, Outlook or Entourage, Word, Excel, PowerPoint.
Must have good understanding of social media, audience community, trends, etc.
Must have copywriting skills and experience in optimizing for social.
Passionate and knowledgeable about marketing.
Must have knowledge and understanding of building and maintaining strong professional relationships.
Must have the ability to pay close attention to detail and understand written and oral instructions.
Must be able to work in extremely fast-paced environment.
Must be able to handle multiple tasks simultaneously.
Must have excellent communication skills.
Must be able to manage heavy workload and successfully see projects/tasks through to completion.
Must be detail-oriented and maintain confidentiality.
Must be able to work under strict time constraints.
Must be able to resolve conflicts within the scope of responsibility.
Must be able to work overtime when needed.