Warner Bros. Entertainment Inc. is the entertainment arm of the worlds leading communications company, Warner Media, comprising numerous separate divisions including Television, Home Video, Theatrical, On-line and Consumer Products. Warner Bros. Consumer Products license the intellectual property rights of the Warner Bros portfolio, including Looney Tunes, Harry Potter, Scooby Doo, Batman, Superman, Tom & Jerry and Flintstones, to manufacturing companies in return for a royalty. Our business covers many categories spanning toys, publishing, food, fashion / apparel, housewares, accessories, personal care, domestics, gifts, stationery, promotions, themed entertainment and gaming.
What do we require from you?
The Category Manager Home EMEA is responsible for supporting a group of designated Home licensee partners, working with the Director on budgets and implementing business strategies to drive the long-term growth and market share of the Home business across EMEA and on a global basis. The position will require travel to effectively manage & provide an excellent service to all partners.
Organising regular business review meetings with assigned partners on an agreed schedule to monitor and drive business.
Preparation of forecasts and delivery of revenues to these agreed quarterly forecasts.
Work with licensee partners to develop plans or corrective measures to ensure the business achieves, or exceeds, the agreed forecasts.
Identify areas for growth - franchises and new product development. Create clear range plans supported with all relevant commercial information.
Formulate recommendations and implementation of strategy to develop existing accounts.
Identify and exploit current and potential commercial gaps in the WB licensee and product portfolio in-line with franchise and category objectives including identification of opportunities with the existing Home partner portfolio and potential new leading category partners.
Monitor and leverage market trends and product innovations to develop the category.
Effectively partner with other Categories to optimize opportunities and leverage cross category executions at retail.
Implement comprehensive Marketing strategies with licensees and WBCP Regional Franchise team (including TV Commercials, advertising, PR and POS materials).
What do we require from you?
Solid previous sales-related experience and/ or buying experience.
In depth working knowledge of the Fashion & Home industries with an understanding of the Europe and other key regional markets.
Displays creativity and innovation in work and encourages it in others.
Demonstrates awareness of cultural and national differences when engaging with global teams.
Very good numeracy skills and good overall understanding of commercial parameters prioritised internally and externally by business partners.
Shows an ability to successfully close / complete negotiations.
Independently identifies gaps and revenue generating or cost saving opportunities.
Displays understanding of business frameworks and process dependencies impacting their role (e.g. forecasting, foresight on expiring deals, retail planning calendars etc.).
Bonus points for?
Knowledge of the Licensing Industry highly desirable.
Experience of working in an International environment preferred.