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  Digital Marketing Specialist
Employer: Upgrade Membership Job Posted: 11/4/2019
Location: Northeast Region Job Status: Full Time
Experience Level: TBD  

Job Description:

Operation Blessing (OB) has an exciting opportunity for a Digital Marketing Specialist to use their passion for online marketing technology to help people in need. You will increase online awareness for OB and extend fundraising efforts through multi-channel digital campaigns.

The Digital Marketing Specialist will report to the Director of Online Marketing and work closely with the Integrated Media team. You will be responsible for the day-to-day management of digital and social campaigns, search engine optimization, content analysis and campaign performance reporting.

The successful candidate will have the following qualifications:

Bachelor's degree in Marketing, Business or any quantitative field; equivalent professional experience in digital marketing will be considered
1-3 years of experience in digital marketing with emphasis in online advertising
Experience managing Google Ads and/or Bing Ads; Google ads certification a plus
Experience managing Facebook ads; Business Ads Manager experience a plus
Working knowledge of Google or Adobe Analytics reporting or related analytics tools a plus
Work knowledge of SEO and YouTube video optimization a plus
Data-driven critical thinker with high proficiency in Excel combined with strong analytical skills and accuracy
Working knowledge of data visualization tools Visual Studio, Tableau, Power BI, or similar software
Proficient in MS Office, particularly Excel, with ability to learn new software
Strong project management and organizational skills with keen attention to detail
Excellent oral and written communication skills
Flexible with ability to work well under pressure and consistently meet deadlines
Strong interpersonal skills with ability to establish professional rapport with all levels of CBN staff and outside public
Self-starter with ability to work independently, remain eager to learn, and collaborate as an effective member of a team



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