Clear Channel Communications, Inc. is the world’s largest radio and outdoor advertising company with leading market positions in each of its two business segments: Radio and Outdoor. Clear Channel is also one of the most innovative media players in the market – a leader in the converging media space, having developed best-in-class integrated media offers (e.g. Radio/Web) and having built significant positions in the HD arena.
The company has recently unified and aligned its national marketing, partnership and sales teams to enable CCM&E to grow national digital ad revenue and pursue national multi-media marketing opportunities to meet advertisers’ need to reach and engage consumers in powerful new ways across multiple platforms. The company is competitively positioned to win in the marketplace and is putting sizable investment and resources against building a world-class, digital sales force.
As part of the Marketing / Promotions department, the intern will be provided with hands on marketing, brand promotion and digital branding experience on a daily basis. In addition, the intern will be involved in supporting benchmark station events, and assist in executing both on air and onsite activities as part of their weekly schedule.
Nature of Internship:
Write a promotional proposal including advertising elements. Understand marketing tools available to station clientele. Utilize media values to calculate earned media value for third parties. Update website with current accurate copy details. Represent stations at special events. Interact with media outlets to achieve press coverage. Write a factual press release. Observe station promotion/sales meetings. Write commercial copy. Special event planning. Interact with industry representatives through face to face meetings and phone interaction. Online calendar updates. Contribute creative ideas for promotion campaigns. Public relations at various levels including internal communications. Support social networking effort—updating twitter and facebook. Other duties as assigned by the Marketing or Promotions Director.
Internship is unpaid and student must be enrolled in a credit based program through university program. Report directly to station assigned Promotions or Marketing Director. Act as a professional representative of Clear Channel radio stations. Most work will be internal, intern may be scheduled for supervised on site work with stations events. Must be punctual.
Business Casual, appropriate professional attire
Internship is unpaid and student must be enrolled in a credit based program through university program.
Clear Channel is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity, religion, disability, ethnicity, national origin, marital status, veteran status, or any other legally-protected status.