Deploys commercial advertising -- configuring, monitoring, analyzing, and optimizing online and stream ad campaigns, utilizing emerging technology, applying campaign strategy, and providing unsurpassed customer service.
Handles all aspects of assigned stations(s) including placing bumped spots, rearranging spots on log in non-competitive slots, assigning cart numbers on production orders, making sure all copies are turned in, adding daily networks to log, changing computer data when necessary.
Primary responsibilities include acquisition and input of local, national and network commercial copy, completion of network affidavits, and filing.
Produces daily commercial logs by obtaining information, importing orders, and capturing commercial advertising schedules.
Enters commercial advertising schedules and maintains database by reviewing and resolving error reports with the ultimate goal of optimizing revenue.
Interfaces with Sales Management regarding inventory issues.
Collaborates with management, Account Executives and Sales Support to ensure commercial spots are executed in accordance with contract provisions.
Works directly with AEs, the production department, agencies and commercial providers to ensure all instructions and spots are received, input and delivered in a timely manner.
Monitors changes and resolves Traffic department discrepancies.
Manages flow of information and service inquiries in Salesforce.com/Viero systems.
Coordinates with other departments to maintain commercial inventory and to provide billing information.
Updates Sales Managers on available inventory.
Plans and schedules to meet all require deadlines, (daily, weekly and monthly).
Resolves problems among Sales, Continuity, Programming, Traffic, and Accounting.
Posts logs on a daily basis; and review electronic files on a weekly basis.
Completes all network production (i.e., barter spots, affidavits).
May require flexibility in work schedules.
May back up other Traffic Coordinators when sick or on vacation when needed.
Proficient in Microsoft Office suite, social networking platforms
Familiarity with Salesforce.com/Viero systems a plus
Ability to learn new systems quickly
Proven ability to read and interpret documents such as operating and maintenance instruction procedure manuals, and insertion/purchase orders
Excellent time management; ability to plan and organize, set priorities and multi task in a fast-paced deadline driven environment
Excellent problem solving skills and the ability to work in an open environment with ongoing distractions is required.
Strong attention to detail, and high work standards
Must be detail oriented with excellent written and oral communication skills.
Demonstrated data entry skills.
Ability to work independently and manage a team of 2+
Prefer 2-5 years experience in automated broadcast traffic system
Radio or TV traffic experience required; Viero and vCreative PPO experience a plus
High school diploma or equivalent