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  Sales Manager - SC
Industry: Radio Job Posted: 7/29/2019
Location: South Region Job Status: Full Time
Experience Level: TBD

Job Description:


Former Title: Director of Sales, General Sales Manager or Local Sales Manager

Department: Sales

CUMULUS MEDIA | Columbia, SC is looking for a dynamic, self-motivated Sales Manager to drive revenue in our market. The Sales Manager provides leadership to station’s local sales efforts by giving direction, training and feedback to sales team. Assist account executives in prospecting, developing and maintaining direct and new business, as well as local agency business, to assure established sales goals are met.

We are looking for someone who lives by our FORCE Cumulus values; WE are Focused, Responsible, Collaborative and Empowered! If you are looking for a great culture and professional environment, then Cumulus could be the home for you.
Cumulus | Columbia, SC currently features 5 radio stations in the Columbia area and surrounding counties, serving 17 counties. Our stations include:B106.7 (WTCB), 1320 The Fan (WISW-AM), 107.5 The Game (WNKT) Home of the USC Gamecocks, Columbia’s Classic Hits 98.5 WOMG), KISS 103.1 (WLXC). Our cluster of 5 radio stations reach thousands of listeners on a daily basis. Our radio stations are located in beautiful new facilities in downtown Columbia.

Key Responsibilities:

• Develop and implement a sales plan that will meet station’s revenue goals with emphasis on customer-focused selling to direct, new direct, vertical categories, digital, NTR, station features and major account sales
• Identify, recruit, train, coach, manage and develop high-performance Sales talent and build a successful team to ensure continued top-line growth
• Maintain an ongoing recruitment effort to ensure top quality team, always having a bench of 3 or more candidates
• Attend high profile account presentations; provide coaching and leadership to sales team
• Conduct regular one-on-one meetings with Sales Team members to evaluate pending business for conversion and note in CRM accordingly
• Participate and lead Sales staff meetings and training sessions
• Manage inventory and reporting in Stratus/Wide Orbit
• Manage administrative functions connected with forecasting revenue, rate, pricing and order approvals
• Actively participate in business & community associations with the intention of developing extensive relationships with local influencers and decision makers
• Develop and build relationships with clients by providing quality customer service
• Lead communication with other departments to assure quality service when placing orders and arranging promotions
• Oversee special event sales
• Provide managerial assistance in local and national rate negotiations, sales plans and budgeting
• Develop creative, solution oriented, customer-focused revenue programs and ancillary sales projects
• Oversee and manage expenses of the Sales organization


• 5 years of experience in broadcast sales, sales management and mentoring experience preferred with a proven track record of success in the radio industry
• Proficient in all aspects of radio and digital sales, including use of quantitative/qualitative research, event development, and multiple-platform/integrated sales expertise
• Familiar with the management of CRM systems, budget procedures, daily sales accountability and recognition programs, inventory management and collections procedures
• Bachelor's Degree in Business, Communications, Marketing or related field is preferred
• Proficient in Microsoft Office suite, social networking platforms
• Highly developed training and coaching skills including; skills in organization, delegating, interviewing and motivating sales people
• Demonstrate high energy level and achievement-oriented attitude toward sales, sales training and education, and client relations
• Excellent presentation skills
• Flexible and creative
• Digitally savvy

What we offer:

• Competitive pay with performance based bonus structure
• Professional growth and career path
• Focused, responsible and collaborative work environment with the ability, to ask “what if” and try innovative solutions
• Recognition and reward for outstanding performance
• Medical, Dental & Vision Insurance coverage
• 401K with company match to plan for the long-term
• Paid Vacation & Holidays

For immediate consideration, please visit https://www.cumulusmedia.com/work-here/

For more information about CUMULUS MEDIA, visit our website at: https://www.cumulusmedia.com/

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).



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