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Mgr/Sr. Mgr., Portfolio Analytics

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  Mgr/Sr. Mgr., Portfolio Analytics
Industry: TV Job Posted: 8/17/2019
Location: Northeast Region Job Status: Full Time
Experience Level: TBD

Job Description:

Run ideal content mix models that consider ROI, brand, and ratings taking into consideration cost of content, revenue generated by the content and impact on brand equity. Calculate and track ROI of content globally. Collect and normalize global video consumption of content to determine holistic audiences



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