WROC-TV8, a CBS Affiliate, seeks a Local Sales Manager responsible for leading the day to day operations of the Sales Department, including development and achievement of new business revenue goals. Leads a team of Account Executives, working within established department guidelines, to increase sales volume. Seeks new customers for both TV and digital business, executes plans from senior management, and maintains awareness of the competition. The successful Local Sales Manager will be active in the community, building business and strong relationship and knowledge of the local economic landscape.
Essential Duties & Responsibilities:
• Develops and executes sales strategies which result in exceeding revenue targets.
• Drives new business development.
• Manages inventory and revenue forecasting.
• Prepares budgets and approves budgeted expenditures.
• Works closely with Accounts Receivable to maintain current, collectible agings.
• Attend sales calls with Account Executives to develop new accounts and maximize existing accounts.
• Works with clients developing results driven marketing solutions across multiple platforms.
• Provides leadership o the broadcast/web sales teams, including preparing and conducting employee evaluations.
• Makes decisions regarding hiring, promotion and termination of employees.
• Acts as a backup for Director of Sales on an as needed basis.
• Performs other duties as assigned.