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  Digital Ad Ops/Social Media Specialist
Industry: Radio - Digital Job Posted: 11/22/2018
Location: South Region Job Status: Full Time
Experience Level: TBD
 

Job Description:

Emmis Communications is a diversified media company, operating across several U.S. markets. The Emmis culture carries at its heart the belief that, in order to succeed, a company must take risks; treat its people well and give them the tools they need to win. Emmis has earned this valued reputation by setting high standards for excellence while creating a fun, exciting and innovative workplace, where every individual is part of the team.

You are:

• A social media ad management guru with an affable personality who can work independently and within a team environment.
• A Basecamp and Operative.One geek who is well-organized, detail oriented, and can communicate effectively across departments to help deliver campaigns accurately and on-time.
• Social media savvy and can use analytic tools to measure and report digital campaign performance to Account Executives and Marketing Directors.

If this describes you then join Emmis Austin Radio as a Digital Ad Ops/Social Media Specialist. Our company is driven by creative teams that have earned a valued reputation by setting high standards for excellence while creating a fun, exciting and innovative workplace, where every individual is part of the team.

Emmis Austin Radio is a branch of Emmis Communications with a cluster of seven radio stations in north Austin including: KLBJ-AM (590), KLBJ-FM (93.7), KGSR (93.3), KROX (101.5), KBPA (103.5), KLZT (107.1), and Latino 102.7.

Emmis Austin Radio is seeking a Digital Ad Ops/Social Media Specialist to support the sale and delivery of our online advertising products with a heavy focus on social media implementation and delivery. Candidates should be well-organized, detail oriented, and systematic with the ability to communicate effectively across departments to help deliver campaigns accurately and on-time.

Duties include but are not limited to:

• Assist Ad Ops Director in setting up digital campaigns including assigning to-dos, deadlines and responsible parties(through Basecamp).
• Facilitate creative direction from account executives and marketing directors for digital campaigns with a focus on social media.
• Assist Ad Ops Director in entering digital campaign information to Operative.One and trafficking orders across multiple platforms.
• Manage social media inventory across 7 radio station brands and multiple on-air personalities.
• Schedule and update social media calendars based on incoming sales.
• Traffic and boost paid social media campaigns.
• Monitor and optimize active paid social media campaigns.
• Recap and report digital campaign performance to Account Executives and Marketing Directors.
• Use analytic tools to measure and report campaign progress including Doubleclick for Publishers (DFP), Google Analytics, Facebook, Twitter and more.
• Record keeping of digital campaign performance.
• Undertakes research and special projects at the direction of the Digital Sales Manager and Ad Ops Director.
• Other duties assigned as needed.

Qualifications/Requirements:

• A degree in Advertising, Marketing, Radio/TV/Film or Digital Media preferred. High school diploma required.
• Prefer one to three years of formal digital media experience.
• Social media ad management experience is required.
• Basecamp and Operative.One experience preferred.
• A minimum of one year experience in clerical or administrative functions.
• Superior communication, questioning, listening skills.
• Ability to anticipate next steps, identify problems and provide solutions.
• Strong team player.
• Spanish fluency is a plus.
• Candidates must work well independently and within a team environment as well.
• Valid driver’s license and state mandated automobile insurance required.

Application Process:

Please submit a resume and application online: www.emmis.com. Refer to posting and no phone calls please.
Emmis is as well known for its creative culture as for its operations. Our people are aggressive, knowledgeable and deeply committed to each of the communities in which we operate. Because employees are the key to our success, Emmis offers strong benefits and incentives, including health, dental and life insurance and a 401(k) contribution plan. For more information about Emmis, visit our website at www.emmis.com. Emmis Communications is an Equal Opportunity Employer.



 

 

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