Live Nation is the largest live music promoter in the world. Somewhere around the globe, every 20 minutes a Live Nation Event happens.
Our Live Nation Concerts Marketing Team live by the mantra: by fans for fans were all live music lovers who strive to deliver excellent and efficient marketing, powered by consumer insight.
Were looking for a Campaign Executive to deliver exceptional campaigns to connect our consumers and artists, resulting in sold out venues and an unforgettable 2 hours of magic.
You will be working as part of a Campaigns Team, together with our Creative, PR and Digital teams to produce best in class marketing plans across our music and comedy tours.
Reporting into the Senior Campaign Executive, you will be committed, ambitious, passionate and determined to do great work.
You will be surrounded and supported by smart creative people and youll be motivated to refuse to accept that something cannot be done. Where there is a will there is way attitude is essential!
Supporting the Senior Campaign Executive & wider team in implementing Marketing Strategy
Creating and delivering innovative, efficient and effective marketing campaigns to sell tickets to events & to continually improve the way we market shows
Working with internal stakeholders to understand campaign objectives to then deliver campaigns on time and on budget and ROI.
Measuring performance of all campaigns, including budgets, to achieve sales results plus insights to power future campaigns.
Working with our agencies and in house creative team to produce compelling campaigns.
Working closely with the PR, Creative, Social and Online teams to ensure that all of our campaigns are effectively supported at all times
Offer creative recommendations, based on campaign performance and offer solutions to improve outcomes.
Desired Skills & Experience
Proactive, self-starter and a team player
Passion for understanding the consumer, for what live music means to different audiences and what motivates consumer behaviour around live events
Marketing/campaign/product experience with either an agency or for a major event(s) company
Experience, interest and understanding of music-related marketing & audiences preferable but not essential
Ability to manage multiple projects to completion under concurrent, rigorous deadlines in a fast-paced dynamic environment with evidence of commercial accountability
Good knowledge of the campaign briefing process
Experience working across all media channels plus a proven track record of delivering online media (including SEM, PPC, email and social) would be an advantage
Experience in managing people and influencing internal and external stakeholders
Exceptional communication skills (both written and verbal)
Able to work in evenings and weekends when necessary
Education & Qualifications
English language fluent written and oral essential
A Bachelor's Degree or relevant qualification/experience is required.