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  Campaign Executive London - Soho, UK
Industry: Music - Stage Job Posted: 3/3/2019
Location: International Job Status: Full Time
Experience Level: TBD
 

Job Description:

Live Nation is the largest live music promoter in the world. Somewhere around the globe, every 20 minutes a Live Nation Event happens.

Our Live Nation Concerts Marketing Team live by the mantra: by fans for fans – we’re all live music lovers who strive to deliver excellent and efficient marketing, powered by consumer insight.

• We’re looking for a Campaign Executive to deliver exceptional campaigns to connect our consumers and artists, resulting in sold out venues and an unforgettable 2 hours of magic.
• You will be working as part of a Campaigns Team, together with our Creative, PR and Digital teams to produce best in class marketing plans across our music and comedy tours.
• Reporting into the Senior Campaign Executive, you will be committed, ambitious, passionate and determined to do great work.
• You will be surrounded and supported by smart creative people and you’ll be motivated to refuse to accept that something cannot be done. Where there is a will there is way attitude is essential!

Responsibilities

• Supporting the Senior Campaign Executive & wider team in implementing Marketing Strategy
• Creating and delivering innovative, efficient and effective marketing campaigns to sell tickets to events & to continually improve the way we market shows
• Working with internal stakeholders to understand campaign objectives to then deliver campaigns on time and on budget and ROI.
• Measuring performance of all campaigns, including budgets, to achieve sales results plus insights to power future campaigns.
• Working with our agencies and in house creative team to produce compelling campaigns.
• Working closely with the PR, Creative, Social and Online teams to ensure that all of our campaigns are effectively supported at all times
• Offer creative recommendations, based on campaign performance and offer solutions to improve outcomes.

Desired Skills & Experience

• Proactive, self-starter and a team player
• Passion for understanding the consumer, for what live music means to different audiences and what motivates consumer behaviour around live events
• Marketing/campaign/product experience with either an agency or for a major event(s) company
• Experience, interest and understanding of music-related marketing & audiences preferable but not essential
• Ability to manage multiple projects to completion under concurrent, rigorous deadlines in a fast-paced dynamic environment with evidence of commercial accountability
• Good knowledge of the campaign briefing process
• Experience working across all media channels plus a proven track record of delivering online media (including SEM, PPC, email and social) would be an advantage
• Experience in managing people and influencing internal and external stakeholders
• Exceptional communication skills (both written and verbal)
• Able to work in evenings and weekends when necessary

Education & Qualifications

• English language fluent written and oral essential
• A Bachelor's Degree or relevant qualification/experience is required.




 

 

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