Forget the traditional. Want to create innovative digital and social brand marketing? We need a creative, smart, energetic and multi-talented MARKETING PRODUCER! Create jaw-dropping, heart-stopping, tear-jerking creative on broadcast, digital, and social media platforms for 13 ON YOUR SIDE, a TEGNA-station based in beautiful Grand Rapids, Michigan.
If you are a storyteller with a head for marketing in 2019 and can do it on both broadcast and digital platforms, SEND US YOUR REEL! No television experience required, Brand/Marketing experience preferred. Just bring a larger-than-life creative edge with BOLD ideas! And get ready to join an amazing content and marketing team!
• Brainstorm, develop and execute creative concepts via on-air news promos, station image campaigns, original content, and graphic design using research and strategy. BOLD Campaigns should deliver a clear message and reinforce the value of the station brand.
• Guiding the overall look/tone/feel of creative campaigns through writing, shooting and editing content marketing materials across platforms.
• Shoot highly-stylized videos and photography.
• Use Premiere, Photoshop, and After Effects to produce high-quality, high-impact creative.
• WOW US with work samples / reel
• A desire to always be learning
• The ability to keep track of multiple projects and meet aggressive deadlines.
• Strong writing, shooting and non-linear editing skills, plus the ability to consistently generate compelling, inspiring creative that fits the station’s brand.
• The ability to apply research and data to develop creative messages that drive audience growth.
• Effective communication skill in a fast-paced environment.
• Proficiency in Adobe Creative Suite and other production tools.
• The ability to work a flexible schedule that may require being present in breaking news situations, along with some night and weekend assignments.
• A college degree in marketing, advertising, design or related field is preferred - but don’t let that scare you off if you don’t have one.