Log In
Forget Password?

  Lead Digital Content Producer
 
Employer: Cox Media Group Job Posted: 8/16/2019
Location: Atlanta, GA Job Status: Full Time
 
 

Job Description:

The Lead Digital Content Producer leads the Revenue Content Team's producers, overseeing the production of audience-focused content with a focus on viral/trending stories and fulfilling AJC sponsorships. The lead works closely with The Revenue Content Manager to develop new sponsorships and grow existing opportunities.

Duty: Oversee the Revenue Content Team's digital producers
• Manages work of content producers and freelancers who create and/or source content for viral/trending and revenue initiatives.
• May attend daily newsroom meetings to plan coverage for the day
• Produces high-quality content ideas that are engaging and on-point
• Understands digital content, how to frame it for social engagement and how to measure or estimate its success.
• Edits or approves content submitted by freelancers and producers
• Writes additional content as needed
• Observes ethical and brand standards in content
• Selects or sources artwork
• Works in AJC content management system to design, layout and manage advertising content
• Creates social content as needed to promote content
• Assists in tracking performance and overall progress to annual goals, and coach producers to increase performance

Duty: Manage content execution for sponsorships and revenue initiatives
• Is the collaborative and creative force in the ideation for premium advertising products including editorial sponsorship initiatives
• Responsible for the creation of sponsorship content and the results of engagement to that content
• Forecast traffic and impressions for sponsorship content, adjusting production and distribution plans as needed to hit advertising goals
• Maintains a strong understanding of the difference between editorial content and advertiser content and the standards required for each
• Brainstorms and collaborates with advertising sales staff
• Educate and build sales capacity for sponsorship products
• Creates detailed freelance assignments
• Designs mockups to demonstrate concepts for sponsorships
• Oversee the creation of collateral material for sponsorships, including graphic headers, social promotion images and hubs
• Creates content plans for sponsorships
• Supports advertising content team as needed with Sponsorship advertising content

Qualifications: Education: Bachelor's degree

Certifications/Specialized Training

• Strong interpersonal skills with demonstrated experience in cross-functional collaboration.
• Proven ability to manage multiple initiatives in a fast-paced environment with the ability to learn and apply new concepts and tools quickly.
• Excellent written and verbal communication skills.
• Understanding of news judgement and journalism ethics
• Knowledge of production management platforms and digital marketing tools, i.e. Facebook, Twitter, Wordpress, etc.
• Knowledge of digital analytics, preferably Google Analytics

Yrs & Type of Experience

• 3+ years of experience.

Experienced in the following:

• Strong teamwork, communication and brain-storming
• Good troubleshooting skills and a love of solving problems
• Ability to adapt quickly and seamlessly in an ever-changing environment

Additional Requirements
COMPETENCIES:


• Technology orientation, including platforms and systems
• Data analysis and synthesis from a variety of sources.
• Strong verbal and written communication skills
• Collaboration
• Ability to manage and deliver results in a matrix organization
• Highly developed attention to detail
• Creative when new solutions are required
• High interest in the digital content marketplace and understanding of the competitive landscape in which we operate.


To Apply:





 




Entertainment Jobs in The Sports Industry

Search Jobs in TV, Radio, Film, Live Events and More


 

Want More Jobs Like This?
We love helping you with your job search -- we make it even easier by delivering the best jobs to your inbox.

Configure Job Alerts
 

A Few Related Jobs
Digital Content Producer
Digital Content Producer
Producer, Digital Content (NE)
Digital Content Producer
Digital Content Producer
Digital Content Producer
Digital Producer
News Digital Producer II
Digital Content Services Technician
Content Producer
Director of Digital Content
Content Producer & Mmj
Weekend Digital Content Creator
Digital Content Assistant
Digital Producer
Digital Producer
Content Producer
Assignment Digital Content Editor
Digital News Producer
Digital Promotions Producer
 

We're Working For You!

Instead of spending massive amounts of time and energy searching through catch-all job sites or bookmarking hundreds of employer career pages and visiting them daily - instead of doing all the tedious work yourself, we do it for you.

Our staff is hard at work finding jobs from every entertainment employer and putting it all in one place, so you don't have to.

We�re the best at what we do and we'll prove it. Your satisfaction is guaranteed.

When you're ready to put your job search into high gear, upgrade your account and get full access to every entertainment job right now. While you're focused on getting the right job, we�ll make sure you don't miss any!


 
 


About Us  |  Career Advice Blog  |  Employer Directory  |  Contact Us
© 2012-2020 Work In Entertainment, LLC. Terms of Use | Privacy Policy.