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  Digital Inventory Analyst
 
Employer: NBC Universal Job Posted: 10/24/2014
Location: New York, NY Job Status: Full Time
Experience Level: Entry-Level
 
 

Job Description:

As a member of the Digital Sales Operations group, the Digital Inventory Analyst is responsible for managing inventory forecasts, maximizing remnant revenue and maintaining digital ad products within the order management system (Operative.One). This role works closely with individual station sales teams on ad packaging, finance and research to provide monthly and quarterly revenue forecasting. This position requires excellent Excel skills, knowledge of the digital advertising industry, and the ability to turn data into actionable information.

This position is based in New York City at 30 Rockefeller Plaza.

• Create forecasts, pricing guidelines and targeting info for digital ad products; maintain and update product information in Operative.One
• Manage remnant partners and strategy, taking into account sales goals and sales channel conflicts
• Review & approve digital ad campaigns, ensuring teams adhere to protocol, rate card rates and inventory availability
• Build and maintain reporting related to inventory and availability; work closely with digital research to ensure benchmarks and targets are being met
• Help build strategic packages for inventory and revenue maximization, communicating daily with stations sales staff to guide media plans
• Analyze monetization metrics to recommend strategic adjustments to digital rate card
• Recommend, refine and develop new reporting deemed necessary for revenue operations
• Develop and maintain inventory documentation
• Define & communicate standard booking procedures
• Additional ad hoc reports and projects as requested

Qualifications/Requirements

• Minimum of 1 to 3 years of Digital Sales Operations experience
• Excellent Excel and interpersonal skills
• Working knowledge of the digital ad industry, including an understanding of online ad serving and ad products across display and video
• Experience in working with DoubleClick ad serving products & Operative.One
• Expert analytical skills, the ability to derive conclusions without a complete data set
• Top organizational skills, able to prioritize multiple projects
• Able to communicate information at the appropriate level to sales people, middle, and senior management


To Apply:





 




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