CUMULUS | Fort Walton Beach-Destin features five big radio stations including WZNS / Z96, WKSM / 99ROCK, WNCV / COAST 93.3, WYZB / NASH105.5 and WFTW / NEWS TALK 1260. The cluster of 5 heritage stations reaches thousands of listeners on a daily basis along the Emerald Coast.
CUMULUS | Pensacola features 5 stations in the Pensacola area and surrounding counties. Our stations include: 94.1 WMEZ-FM Soft Rock, 1370 WCOA-AM Talk Radio, 106.1-FM Magic our Urban Adult Contemporary Station, 102.7-FM NASH plays Country music, 100.7 WJTQ JET is Classic Hits. The cluster of 5 stations reaches thousands of listeners on a daily basis.
This individual will integrate digital products and services into our robust radio asset offerings and identify innovative ways to meet the marketing needs of new and existing clients. This is a leadership position and will be responsible for collaboratively working with the regions overall sales leadership and coaching fellow sales team members on selling our suite of digital products.
Resident expert in all digital products offered by Cumulus including:
Our vast marketing extension programs including targeted email, targeted display and geo-fencing, PPC, video and social solutions
Our local digital marketing services including website creation, social media and reputation management
Our Station Digital Assets display and mobile ad positions, pre-roll video. Social media, podcasting and in-stream ads
Act as primary liaison with all market selected third-party vendors (e.g. email and ad targeting vendors) for sending and fulfilling orders, RFPs
Train and coach AEs on digital advertising tactics and products as well as work with vendors to fulfill client needs
Collaborate with sales leadership to develop and execute digital packages and solutions
Measure, grow and exceed digital sales and market share goals
Assist in the preparation, creation and delivery of compelling presentations to clients
Analyze and provide necessary sales reports, market analysis and identify growth opportunities for digital assets
Ability to develop, demonstrate and train people in digital products and sales strategies
Demonstrate knowledge of selling digital products and applications, including; SEO/SEM, mobile, social media, reputation management, targeted ads (geo-fenced, behavioral) and how they work in tandem with radio assets
Creative thinker and problem solver
Highly organized with ability to support multiple ad buys at the same time
Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.
Comfortable presenting to a diversified array of prospects/clients
Bachelor's Degree in Radio and Broadcasting, Communications, Journalism, English or closely related field and (2) years of related experience preferred.
What we offer:
Collaborative and creative work environment
Recognition and reward for outstanding performance
Medical, Dental & Vision Insurance coverage
401K with company match to plan for the long-term
Paid Vacation & Holidays