Sr. Media Analyst
 
Employer: Warner Bros. Entertainment Group Job Posted: 2/7/2020
Location: Burbank, CA Job Status: Full Time
 
 

Job Description:

Warner Bros. Pictures Group (WBPG) produces, markets and distributes Warner Bros.’ slate of approximately 20 movies a year, including films from New Line Cinema. Our movies have generated industry-leading box office results and have won multiple Academy Awards in recent years. Warner Bros. Pictures is a global leader in the international marketing and distribution of feature films, operating in more than 30 countries and releasing films in more than 120 territories.

Posting Job Description
What part will you play?


Warner Bros. Distributing Inc. seeks a Sr. Media Analyst for the Domestic Media department. The Media Department is primarily responsible for the development and maintenance of advertising budgets and the purchase of media for all home entertainment releases. In developing these plans, the department deals directly with advertising agencies and all broadcast media, national print, radio, outdoor and digital media. The department also works very closely with the Theatrical media team to ensure continuity of planning through the entire lifecycle of a film.

Under general direction, the Sr. Media Analyst assists in the development of media campaigns and prepares and monitors budgets for home entertainment. The Sr. Media Analyst may also perform special assignments and related tasks as needed.

• Assist Media Manager in supervising the execution of media plans.
• Evaluate and compile information for the monthly competitive spending report.
• Monitor media expenditures and updates all budgets on a weekly basis.
• Track deliverables on current and upcoming titles on a weekly basis.
• Oversee billing expenditures for the finance department.
• Collaborate with both the linear and digital teams during the ongoing integrated media process.
• Assist with creating and maintaining PowerPoint presentations for management and marketing.
• Help brainstorm and develop unique stunts to support home entertainment releases.
• Attend internal meetings and represents the media team’s efforts as necessary.

What do we require from you?

• Bachelors degree in Marketing, Communications, Advertising, Public Relations, Psychology, English, or related field required.
• Approximately 2+ years of advertising and media experience required, with at least one year being directly related to the Motion Picture industry.
• Knowledge of marketing and the media sufficient to develop media plans for the promotion of Warner Bros. titles.
• Must be able to develop and monitor budgets and expenditures.
• Must be able to analyze the effectiveness of media advertising.
• Must be proficient in Microsoft Excel, Word, PowerPoint, & Outlook programs.
• Must be able to communicate with all levels of management, etc. on media related issues.
• Must be able to work in a team environment and communicate ideas clearly and effectively.
• Knowledge of traditional media and understands how and why they are utilized in developing strategic campaigns. Knowledge of digital media is plus.
• Must be able to communicate tactfully and effectively with all levels of personnel, both in person and on the telephone.
• Must be detail oriented.
• Must be able to work independently.
• Must be able to work under time constraints in a fast-paced environment.
• Must be able to handle multiple tasks.
• Must be able to work flexible hours, including overtime, when necessary.
• General Office Environment.
• Computer, e-mail, printer, telephone, fax machine, photocopier, etc.


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