Video: How to Make a Demo Reel Part 2 – Owning Your Personality

In part one of our ‘How to Make a Demo Reel’ series, Director of Content Brian Clapp discussed the propoer format for a demo reel, in part two he dives into the personality traits that need to be communicated on your reel.

If you have questions after watching the video, include them in the comments below, we will answer! And if you think your network could benefit from this information please share on social media. On with the show!

Watch the Entire “How To Make a Demo Reel” Series:

Video Transcript for “How to Make a Demo Reel Part 2 – Owning Your Personality”

Brian Clapp, Director of Content: In part one of our How to Make a Demo Reel series we discussed the proper format for a demo reel, in part two we’re going to discuss more about the content in the demo reel.

It is incredibly important that your demo reel projects the personality of who you really are – I know that sounds rather obvious but you’d be surprised how many people try to show themselves as a funny person, if they really aren’t that style the majority of the time, or they show a serious buttoned up newsy side, even if that isn’t really where their comfort zone lies.

how to make a demo reel

This reporter was accosted by a baboon while doing a live shot, but she handled it great and it could fit on her demo reel if that’s what she wants to show

Hiring managers want to look at your demo reel and feel like they are getting a true representation of who you are. If you project something you are not all that is going to do is lead to failure in the end.

You’re going to show up for a job and you are not going to be the person they expected, the news director or executive producer is going to be thinking ‘I thought we were getting this type of person, but we actually got that type of person’ – and they don’t fit the role we were hiring for. And you, you’re going to try to live up to this persona you had on your reel that just might not be you – you can only pretend to be someone you are not for so long.

Don’t try to force yourself to be what you think the public wants. What you will quickly discover is that every news director has a certain style they like and you can’t possibly make everyone happy…so stop trying, just be yourself.

Your best chance for getting hired and being most comfortable and most successful is just to be you.

About Brian Clapp

Brian Clapp has worked in the broadcast media for over 14 years as a writer, editor, producer & news director. After beginning his career in Atlanta at CNN/Sports Illustrated, he switched coasts to Seattle to work at Fox Sports Northwest. In 2010, Brian began pursuing a new found passion on the digital media side, launching a successful website and then taking on the role of Director of Content for &

Recently Brian has become addicted to Google+ and LinkedIn so add him to your circles and make him a contact. No seriously, you should.


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